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Focused on optimizing value for you and your customers across the strategyarchitecture, and execution domains






Business Architecture

Creating common understanding of an organization to align strategic objectives and tactical demands

  • Planning: Strategic Plans, Marketing Plans, Operating Plans

  • Delivering: Delivery and Execution

  • Operating: Organization Structure, Behavior, and Integrity (i.e., Agile, ISO, CMMI, Lean)

  • Program & Project Management: Basic to Advanced Tactics, Techniques, and Procedures

Business architecture is not just about business capabilities and business processes, it's foremost about optimizing value for your customers.
Daniel Lambert
Business Model Design

Business Modeling

Value Proposition Development

Portfolio Management

Team Alignment

Elements of the business model canvas of

The value of business architecture is to provide an abstract representation of an enterprise and the business ecosystem in which it operates. By doing so, business architecture delivers value as an effective communication and analytical framework for translating strategy into actionable initiatives. The framework also enhances the enterprise’s capacity to enact transformational change, navigate complexity, reduce risk, make more informed decisions, align diverse stakeholders to a shared vision of the future, and leverage technology more effectively.

Business architecture represents an ecosystem--business does not begin or end at the boundaries of the enterprise:

  • Representing customer, partner, and related external stakeholders

  • Captures value stream perspectives that may exist in part outside of internal stakeholder’s line of sight

  • Encompasses outsourced capabilities

  • Envisions value delivery from a multidimensional viewpoint

Aspects of the Business Represented by Business Architecture (A Guide to the Business Architecture Body of Knowledge® (BIZBOK® Guide)

Business Development
Capture Management

Planning, executing and managing activities from identification of an opportunity, through decision to bid and proposal planning and development

  • Penetrating a Market: Strategizing, Planning and Segmentation

  • Identifying and Assessing Opportunities

  • Revenue Pipeline Generation and Management

  • Proposal Planning and Development

BD and Capture

We identify opportunities, assess the bid environment, and devise and implement winning strategies oriented toward capturing a specific opportunity. 

Our aim is to position customer to prefer your organization and solution over your competitors; or prefer to do business with you prior to proposals being submitted--on average, 40-80% of the time customers decide who they would prefer before proposals are submitted!

Typically, Business Development involves all activities prior to pursuit decision whereas Capture is initiated following that decision through start-up.

Our practices include written, action-oriented plans for all size efforts: from $1,000 task orders to $1B multiple award contracts. Our formal planning discipline provides:

  • Realistic understanding of the opportunity

  • Improved bid decisions

  • Improved solutions and capture strategies

  • Increased consensus and information exchange among individuals

  • Saves time, reduces cost, and increases predictable outcomes

Shipley Process

Capture Management Stages (Shipley Capture Guide v3.0)


PHASE 0 & 1: Market Segmentation and Planning


PHASE 2: Opportunity Assessment


PHASE 3: Capture Planning


PHASE 4: Proposal Planning


PHASE 5: Proposal Development


PHASE 6: Proposal Submittal Activities

We provide services at all phases of the Capture process, whether you're looking to fill a gap or provide full life cycle support.

Skilled in methodologies and best practices:


Key to Results:

Using time and energy effectively and efficiently





  • We are not trying to accelerate through processes, but trying to get more predictable results

  • Speed is the result of efficiency; therefore, producing more winning outcomes

  • We need to address value in all processes, thinking, "Value first," and, "measure"; if it can't be measured, you don't know its value—result: we're all accountable for what is produced

Your Concerns

Our Advice

"Grow my business."

Company or Executive Strategy

Looking to develop your business but not sure where to turn? Need help planning or executing your next project? Let us guide you. Any organization can move forward with small incremental changes, but building for the future in today’s rapidly evolving environment means taking bold chances and making insightful decisions.

"Running my business."

Tactical Planning Session

Running your business but not sure where to turn? Need a sounding board and second opinion on a key decision?Need input and advice on a key project or help planning or executing your next project? Let us guide you. Any organization can move forward with small incremental changes, but building for the future in today’s rapidly evolving environment means taking chances and making insightful decisions.

"Need expert guidance."

Strategic Planning Session

With 25 years of experience, our staff has the capabilities and expertise to take your business to the next level. We combine our insights and skills to transform your processes and strategies, and in turn, your organization. We’re proud to help shape and improve how our clients structure and manage their business.

"Just looking to network."

Coffee or tea ... ON US!

Success is about relationships. We are always looking at new and exciting ways to help people become great.
Just looking to build your network? Or simply interested in our capabilities at TopRope? Contact us at the "Want to hear more?" box, and we'll setup a time that is convenient, and a meeting that is productive.   

"Achieve my goals."

Introductory Consultation

We examine what organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools and skilled resources in order to understand the implications of every choice our clients can make. Get in touch to learn more about how this service can help you.

Want to hear more?
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